Picking your first product
How to choose what to sell when you have 10 ideas and no audience. The 5-question filter.
Skilldera
Build your digital creator business.
Free playbooks, case studies, and masterclasses on selling courses and digital products, written for African creators, by African builders.
- 100% free
- No email gate
- WhatsApp & MoMo playbooks
- Updated monthly
What we cover
Eight skills. One outcome: your first paying customer.
We don't pad the curriculum to feel impressive. These are the eight things every successful Skilldera creator gets right.
Pricing for African buyers
Why "what works in the US" usually doesn't. Pricing tactics that move XAF without leaving money on the table.
Selling on WhatsApp
WhatsApp is the dominant African channel. The exact 4-step funnel that converts a status view into a sale.
Recording courses on a phone
No studio, no expensive gear. The phone-only workflow used by creators making 500k+ XAF/month.
Your first 100 customers
The launch playbook that doesn't require ads or virality, just a list and a calendar.
Building an affiliate army
Recruit and pay affiliates without dropping a single line of code. Skilldera handles the rest.
Using AI to outline a course in 5 minutes
Skip the blank page. Tell our AI the topic, get back a 25-lesson outline ready to film.
Discount codes & flash sales that actually move product
When to discount, when to hold price, and how to use scarcity without burning out your audience.
Video lessons
12 lessons dropping over the next 60 days
We're recording every lesson live, then publishing here. Subscribe and we'll email you the moment each one goes live.
Module 19 minComing soon
The 5-question product filter
Validate any course idea against the questions buyers actually ask.
Module 17 minComing soon
AI course outliner: 5-minute walkthrough
Watch Adrian build a full course outline using the Skilldera AI assistant.
Module 212 minComing soon
Pricing tactics for the African buyer
Anchor pricing, payment-plan psychology, and why "first 50" pricing works.
Module 210 minComing soon
When to use discount codes vs flash sales
Two tools, very different jobs. Plus 3 launch-week sale templates.
Module 311 minComing soon
WhatsApp status: the 3-post sales loop
How one creator turned 240 status views into 17 sales in a weekend.
Module 38 minComing soon
Setting up WhatsApp broadcast list
Build a list of 500 buyers without breaking WhatsApp's rules.
Module 414 minComing soon
Phone-only video setup under 5,000 XAF
Lighting, mic, mounting, editing app, full kit on a phone budget.
Module 413 minComing soon
Editing tight courses in CapCut
Cuts, captions, and the 30-second intro formula that retains learners.
Module 511 minComing soon
Your launch-day checklist
The 12 things to ship the morning your first product goes live.
Module 69 minComing soon
Inviting your first 5 affiliates
Who to ask, how to ask, and how to handle the awkward "what if they say no" moment.
Module 615 minComing soon
Scaling beyond Cameroon
When you're ready: pricing in NGN, GHS, KES, and what changes about your marketing.
Module 78 minComing soon
Protecting your content from re-sharing
Watermarking, view-only PDFs, and dealing with copycats.
All lessons are free. You don't need a Skilldera account to watch, but you'll need one to apply what you learn.
Why this academy is different
No fluff. Built for the way you actually sell.
Real African creator examples
Every case study is a real Skilldera creator, not a US guru you can't actually copy. We show the numbers, the messages, and the screenshots.
Step-by-step playbooks
Each module is a hands-on guide you can finish in one sitting. No theory dumps, just "do this, then this, then this."
100% free, no email gate
No "sign up to access". Open the page, watch the video, screenshot the parts you need. We make money when you make money.
Built for the African buyer
Mobile Money, WhatsApp, XAF pricing, low-bandwidth video, every lesson assumes the realities of selling here, not in San Francisco.
Be the first to watch every lesson.
Subscribe to the Skilldera newsletter, we'll email each lesson the moment it goes live, plus monthly case studies from creators making real money on the platform.
No spam. One email per published lesson + a monthly creator case study.